Product Strategy

Which opportunities are worth pursuing

We’ll delve deep into understanding your business, market landscape, and target audience through comprehensive discovery sessions engaging key stakeholders to gather insights into the company's goals, challenges, and competitive positioning. We'll then explore and prioritize key opportunities for your market, customers, and business, creating and sharing a strategic framework for making decisions to ensure aligned action and effectively sharing the product vision.

Do you have a clear product strategy?

☐ I have a clear picture of the context in which this problem exists, along with clarity of our organisational goals within that context.

☐ I can explain how solving this problem uniquely supports the broader strategy.

☐ I have a clear decision making model to help teams make strategic trade offs.

☐ I have clear metrics (lagging) that will indicate success.

☐ I have a business case or equivalent which will ensure resources to solve this problem.

☐ I have an executive sponsor or similar to ensure there is a voice at senior leadership.

Can’t tick them all? Start with
Product Strategy.

See how many applies to you

We’ve already helped these companies

  • "Mike has helped us to develop and embed product thinking in our platform teams at Trade Me. During the 6 to 9 months of engagement with Mike, he worked closely with our platform teams to build blueprints and exemplar implementations of an end-to-end value-driven roadmap aiming to provide outcomes for our internal customers. Mike's knowledge of the product and platform strategy is unique. One of the highlights is Mike's engaging approach when working with engineering managers to ensure they understand the "why" behind Platform-as-Product concepts. He studies the culture and background of the company and localises the implementation tailored to your organisation.

    Amir Mohtasebi - Head of Engineering TradeME

  • “With help from Mike we saw new inexperienced product owners grow with confidence and share their experiences and newfound knowledge across the team. The more experienced team members were helped to focus on key areas of challenge and navigate through them. Mike held us all accountable to the things we’d say we’d do in our coaching sessions - making sure we saw results. “

    -Phil Bowen, Programme Director DeNovo (BankWest)

  • "As a leader, Mike is a visionary. He leads organisations in self-realisation and self-discovery. Business units have done their first-walks until becoming the pioneer in quality and innovation under his influence. He teaches innovation, strategy, digital transformation, risk management, and organisational culture. His approach and methods go from philosophy to jazz, design thinking to systems thinking, agile to lean. "

    Sakib Jalil PhD - Design Consultant Telstra Purple

  • "Mike Biggs is a talented communicator who loves explaining complex issues around everything from SEO to UX. If you don't have time but need a crash course on the latest trends, issues, ideas for your existing business or idea... go listen to Mike."

    Helen McCabe - Head of Lifestyle Nine Entertainment Co

  • "Financial Controllers despise spending money, right? Not always. When we see a product which delivers value for money we are happy to open the petty cash tin. This is the relationship that BresicWhitney has with Mike, and the service being provided.

    Andrew Rowley-Bates - Financial Controller at BresicWhitney